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Success Stories

Happy Trunk

Who doesn’t like getting fun mail? The Happy Trunk is an ecommerce, subscription based company that delivers monthly “Smiles In A Box for Kids”. Vinnie Bhushan, owner, architect, and interior designer by trade, got her first inspiration for The Happy Trunk from her children. When they were in elementary school, she decided to volunteer as an Odyssey of the Mind Coach. “As an Odyssey of the Mind Coach at Flagstaff Academy in Longmont, CO, I got a first hand view of what open ended activities, questions, and projects can produce in kids,” explains Vinnie. That is what got her thinking about a home delivered, craft/project box targeted at kids ages 3-11yr.

Vinnie launched The Happy Trunk in August 2012, with the intent of inspiring creativity and curiosity in children. She offered busy parents a packaged convenient solution. Vinnie hired a professional PR firm to help her promote the website and timed the promotion effort with the approaching Christmas season. Her subscription model gave her the ability to cash flow her inventory and the orders began building rapidly. To help her keep her ideas fresh, she assembled a team of informal consultants (teachers, a child psychologist and some moms) to help her brain storm ideas for themes and open ended gender neutral crafts and projects. Her crafts and projects are all taken for a test drive by a group of kids to ensure they are box worthy. By enabling customers to provide feedback on her website, she has received valuable customer insights that have helped her continue to refine box themes and content over time. Her revenues tripled in 2013, and she is anticipating solid growth in 2014. She now employs two part time moms to assemble her “trunks” which are shipped across the US. Recently she added on online store to sell individual craft boxes for birthday party favors or “rainy day” fun.

Vinnie sees the Boulder County SBDC in partnership with the Longmont Economic Gardening Program (LEGI) as being instrumental in her success. She met with SBDC consultants early on and after her launch, she enrolled in the Leading Edge Class. Vinnie says that, “The Leading Edge class gave me a good perspective on my business and business financing. The Leading Edge consultants helped me with financing, forecasting, pricing and accounting. I discovered the amazing breadth of consultants that the Boulder County SBDC has to offer and was able to network with other businesses.” Through the LEGI program, Vinnie received market data and analysis that helped her with forecasting and developing her market strategies. She also took advantage of almost all of the LEGI sponsored SBDC classes from “Start Up Essentials” and “Social Media Marketing” to QuickBooks classes.

“I am so grateful for all the help that I received through the SBDC and the LEGI program that I want to find ways to give back,” says Ms. Bhushan. Vinnie has a lot of business wisdom to share, so look forward to hearing more from her on a future SBDC -facilitated panel. We celebrate with Vinnie that to date, The Happy Trunk has been featured on both The Today Show and Good Morning America and we all look forward to more great things to come for The Happy Trunk!

Whitehorse Heart

“Whitehorse Heart is a consulting company dedicated to reinvention and wellbeing from a business, career and physical standpoint. We help you put another oar in the water to make an effective Plan B or help you get a fresh perspective and new direction in your job or career search. If needed, we can guide you to shift your shape physically so that your outside image and your mind’s eye image merge”, says Teri Sanchez. “Since

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Bookcliff Vinyards

“We like drinking wine!” was the simple and honest reason that Ulla Merz and her husband John Garlich decided to open a winery and vineyard. “We started collecting wine in the 1970’s and grew grapes in our backyard. In 1994 we took grape growing and wine making classes and bought a vineyard in an area of Palisade called the Vinelands. That’s where we planted our first grapes in 1996. Bookcliff Vineyards was launched in 1999

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MFB Fertility Inc. (Proov)

After three years of infertility and miscarriages, Dr. Amy Beckley used her own science expertise to uncover her own luteal phase defect – a problem with ovulation quality. With help from her doctor and a simple supplement, Amy was able to get pregnant with her daughter. After her experience, Amy started Proov, a series of at home fertility tests, supplements, and guides. She wanted to create a better way to conceive that was faster and

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Dulceria BomBon

Linda’s passion for Mexican culture and traditions, along with her enthusiasm for cake making, inspired her to open her dulceria (candy store) in 2016. She wanted to share the vibrant and delicious aspects of Mexican culture with her local community. Through her business, Dulceria BomBon, Linda brings unique candies, piñatas, and custom cakes for all celebrations and everyday enjoyment to Longmont, CO. Dulceria BomBon offers a wide variety of Mexican candies, authentic piñatas, and customizable

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